Qatar will host the FIFA World Cup in 2022 before UEFA nations look ahead to their next major tournament with Euro 2024. But where will the European Championship be held? Well, UEFA will take its flagship event to Germany in two years’ time for the 17th edition of the competition. It will be the second time that the nation hosts the event and the first since reunification in 1990. West Germany held the tournament in 1988 and made the semi-finals.
Audiences and consumers alike are taking more notice of women’s football, and in doing so presenting key business opportunities, according to a new survey. A study by Footy.com has shown that sports fans are becoming more and more engaged with the women’s game off the back of the ongoing UEFA Women’s Euro 2022 – particularly from a commercial and retail perspective. Notably, 83% of surveyed fans said they ‘would consider’ buying a football shirt with a female player’s name on the back, with an additional 84% stating that they would be more likely to make a purchase following the tournament.
Spain international Sergio Ramos has said that he would like to end the 2019/2020 season on a high by going on to lift the European Championship title at the Wembley Stadium. The centre-back had a forgettable 2018/19 season for both club and country last term, but he is aiming to make amends as he embarks on another campaign.
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